Marketing of banking services (Record no. 94700)

MARC details
000 -LEADER
fixed length control field 00442nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215124939.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090925t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 332.1
Item number SET
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0333923936
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Seth, Rajeev K.
9 (RLIN) 15182
245 ## - TITLE STATEMENT
Title Marketing of banking services
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Macmillan India
Date of publication, distribution, etc. 1997
300 ## - PHYSICAL DESCRIPTION
Extent xv, 236p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Banking services-marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Text Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 09/25/2009 1 332.1 SET SMSC01738 02/09/2012 02/04/2012 09/25/2009 Text Book
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 12/02/2009   332.106 88 SET SMST10685 12/02/2009   12/02/2009 Text Book

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India