Radical marketing (Record no. 95676)

MARC details
000 -LEADER
fixed length control field 00506nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125009.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091012t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number HIL
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0887309054
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hill, Sam
9 (RLIN) 3757
245 ## - TITLE STATEMENT
Title Radical marketing
Remainder of title from harvard to harley, lessons from ten that broke the rules and made it big
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Harper business
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 277p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rifkin, Glenn
9 (RLIN) 3756
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 10/12/2009   658.8 HIL SMST11712 10/12/2009 10/12/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India