Marketing (Record no. 96247)

MARC details
000 -LEADER
fixed length control field 00441nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091016t xxu||||| |||| 00| 0 eng d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number NAI
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8170141648
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nair, N. Rajan
9 (RLIN) 4028
245 ## - TITLE STATEMENT
Title Marketing
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Sultan Chand & sons
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent 461p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Nair, Sanjith R.
9 (RLIN) 4379
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 10/16/2009   658.8 NAI SMS019835 10/16/2009 10/16/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India