Marketing channels/4e (Record no. 98037)

MARC details
000 -LEADER
fixed length control field 00498nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20151215125135.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 091031t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8120308379
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number STE;1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stern, Louis W.
9 (RLIN) 2751
245 ## - TITLE STATEMENT
Title Marketing channels/4e
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Prentice hall of India
Date of publication, distribution, etc. 1993
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 621p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing channels
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ansay, E.I,
9 (RLIN) 6726
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name I. Adel
9 (RLIN) 6727
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 10/31/2009 2 658.84 STE SMS018701 05/21/2015 04/28/2015 10/31/2009 Books
    Dewey Decimal Classification     School of Management Studies School of Management Studies General Stacks 11/11/2009 2 658.84 STE;1 SMS018018 05/20/2015 02/24/2015 11/11/2009 Books

University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India