Marketing and consumer behavior (Record no. 98605)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00392nam a22001457a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20151215125152.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 091106t xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.834 2 |
| Item number | VYA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Vyas, Shyam Babu |
| 9 (RLIN) | 7527 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing and consumer behavior |
| Remainder of title | basic concepts |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Jodhpur |
| Name of publisher, distributor, etc. | M.A.R.C Group |
| Date of publication, distribution, etc. | 1990 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 404p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | School of Management Studies | School of Management Studies | General Stacks | 11/06/2009 | 658.834 2 VYA | SMS017059 | 11/06/2009 | 11/06/2009 | Books |