Marketing the firm's view point an introduction to decision making in marketing from a managerial view point
Material type:
TextPublication details: McMillan Company 1966 LondonDescription: xiii, 718pSubject(s): DDC classification: - 658.8 OTT
| Item type | Current library | Call number | Status | Date due | Barcode |
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School of Management Studies General Stacks | 658.8 OTT (Browse shelf(Opens below)) | Available | SMS003280 |
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| 658.8 ONK International marketing | 658.8 ONK International marketing | 658.8 ONK International marketing | 658.8 OTT Marketing the firm's view point | 658.8 PAL Essence of international marketing | 658.8 PAL Introduction to marketing | 658.8 PAL Principles of marketing |

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