Global brand strategy unlocking brand potential across countries, cultures and markets
Material type:
TextPublication details: London Kogan page 2008Description: xii, 260pISBN: - 07494421312
- 658.827 GEL
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Books
|
School of Management Studies General Stacks | 658.827 GEL (Browse shelf(Opens below)) | Available | SMS024484 |
Browsing School of Management Studies shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
|
No cover image available | No cover image available | No cover image available | No cover image available | No cover image available |
|
||
| 658.827 DUT Brand management | 658.827 FLO Branding a store | 658.827 GAD 4-D Branding | 658.827 GEL Global brand strategy | 658.827 GIL Brand warriors | 658.827 GRO Trademark/brand duplication and consumer protection | 658.827 HAI Brand failures |
There are no comments on this title.