Art of using science in marketing
Material type:
TextSeries: ( Harper and Row's series in marketing management, ed.by Jagdish N. Sheth )Publication details: New York Harper & Row 1974 Description: xxi, 298p
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University Library | 658.8 RAM (Browse shelf(Opens below)) | Available | 00008873 |
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| 658.8 RAC Modern marketing | 658.8 RAJ Rural marketing-development, policy, planning and practice | 658.8 RAM Marketing management : | 658.8 RAM Art of using science in marketing | 658.8 RAM Marketing management: | 658.8 RAO Services marketing | 658.8 RAP Maxi marketing : |
Bibliog. p. 276 - 289
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