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Big data : understanding how data powers big business / Bill Schmarzo.

By: Material type: TextTextLanguage: English Description: xxiii, 216 pagesISBN:
  • 9781118739570
  • 9788126545452
Subject(s): DDC classification:
  • 658.4/038
Online resources:
Contents:
The big data business opportunity -- Big data history lesson -- Business impact of big data -- Organizational impact of big data -- Understanding decision theory -- Creating the big data strategy -- Understanding your value creation process -- Big data user experience ramifications -- Identifying big data use cases -- Solution engineering -- Big data architectural ramifications -- Launching your big data journey -- Call to action.
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Includes index.

The big data business opportunity -- Big data history lesson -- Business impact of big data -- Organizational impact of big data -- Understanding decision theory -- Creating the big data strategy -- Understanding your value creation process -- Big data user experience ramifications -- Identifying big data use cases -- Solution engineering -- Big data architectural ramifications -- Launching your big data journey -- Call to action.

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Cochin University of Science and Technology
Kochi-682 022, Kerala, India