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Marketing communications: theory & practice

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Material type: Text

TextPublication details: Mumbai Himalaya Publishing House 1998Edition: Description: 447pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University Library	658.82 KUM (Browse shelf(Opens below))	Available		00044473

Previous				No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	658.818:336.71 GOL CRM in real time	658.818:336.71(540) UPP Customer relationship management in Indian banking industry	658.82 KOT Marketing insights from A to Z: 80 concepts every manager needs to know	658.82 KUM Marketing communications: theory & practice	658.82 STA Promotion: Advertising, Publicity, Personal Selling, Sales Promotion	658.82 TUR People Motivators: Consumer and Sales Incentives in Modern Marketing	658.82(026) DAK Sales, promotion handbook	Next

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