Services marketing: people, technology, strategy
Material type:
TextPublication details: New Delhi Pearson Education Asia 2001Edition: 4th edDescription: xvii,717pISBN: - 81-7808-352-3
- 658.8
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University Library | 658.8 LOV (Browse shelf(Opens below)) | Available | 00049313 |
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| 658.8 LEE Social marketing | 658.8 LIV International marketing management | 658.8 LOV Public and nonprofit marketing | 658.8 LOV Services marketing: people, technology, strategy | 658.8 LOV "2004" Services marketing | 658.8 LYN Marketing : | 658.8 MAR Effective industrial selling: with total marketing communication |

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