Integrated advertising, promotion and marketing communications

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TextPublication details: New Delhi Prentice-Hall of India 2002Edition: Description: xxvi,638p. Includes CD RomISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University Library	659.1 CLO (Browse shelf(Opens below))	Available		00049903

Previous	No cover image available	No cover image available				No cover image available	No cover image available	Next
Previous	659.1 BOY Advertising Management.	659.1 CAP Making ads pay.	659.1 CHU Foundations of advertising theory and practice	659.1 CLO Integrated advertising, promotion and marketing communications	659.1 DUP Advertised mind:ground-breaking insights into how our brains respond to advertising	659.1 FEM From Those Wonderful Folks Who Gave you Pearl Harbour , Front Line Dispatches from the Advertising War.	659.1 FER Corporate communications	Next

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