Strategic marketing planning and control

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Material type: Text

TextPublication details: Oxford Butterworth Heinemann 2001Edition: 2nd edDescription: xvi, 304pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University Library	658.8 DRU (Browse shelf(Opens below))	Available		00051881

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Previous	658.8 DAV Measuring marketing	658.8 DEN Selling to win	658.8 DOU Economics of marketing	658.8 DRU Strategic marketing planning and control	658.8 EHR Consumer behaviour	658.8 ENG Consumer Behavior	658.8 ETZ Marketing	Next

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