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Critical thinking in consumer behavior: cases and experimental exercises

By: Contributor(s):
Material type: TextTextPublication details: New Jersey Pearson Prentice Hall 2004Edition: Description: 85pISBN:
  • 013-113322-5
ISSN:
Subject(s): DDC classification:
  • 658.8.013
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University Library
Cochin University of Science and Technology
Kochi-682 022, Kerala, India