Humor in advertising and how to make it pay
Material type:
TextPublication details: 1963 New York McGraw-HillDescription: 200pSubject(s): DDC classification: - 659.104 HER
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Books
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School of Management Studies General Stacks | 659.104 HER (Browse shelf(Opens below)) | Available | SMS001188 |
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| 659.100 5 ADV Advertising today/yesterday/tommorrow | 659.103 0 BAR Advertising hand book/5e | 659.103 DUN International handbook of advertising | 659.104 HER Humor in advertising | 659.104 LUC Measuring advertising effectiveness | 659.104 MCE Advertising as a service to society | 659.105 STE Handbook of public relations |
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