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The Advertising rate structure in the daily news paper industry

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Material type: Text

TextPublication details: 1963 New Jersey Prentice Hall, IncDescription: xiv, 94pSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	School of Management Studies General Stacks	659.132 FER (Browse shelf(Opens below))	Available		SMS001883

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	659.111 ADA Media planning/2e	659.111 ADA;1 Media planning/2e	659.131 4 EDW Retail advertising and sales promotion	659.132 FER The Advertising rate structure in the daily news paper industry	659.132 HOB Selection of advertising media	659.143 AGN Television advertising	659.143 MAR How to make more money in your television servicing business	Next

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