Reidenbach, R. Eric <br/><br/>
Bank marketing-a guide to strategic planning 

 -  Engelwood cliffs  1986 
 - ix,245p. 
<br/><br/><label>ISBN: </label>0835904083 
<br/><br/><label>Subjects--Index Terms: </label>mrketing concepts  marketing public policy issues 
<br/><br/><label>Dewey Class. No.: </label>332.106 88  /  ERI