TY  - BOOK
AU  - Majundar, Ramanuj
TI  - Marketing research: text, applications and case studies
SN  - 8122403387
U1  - 658.83 
PY  - 1991///
CY  - New Delhi
PB  - Wiley Eastern Limited
KW  - Indian market
KW  - Data analysis paradigm
KW  - marketing research
ER  -