Cateora,Philip R <br/><br/>
International marketing 

 - 11 
 - New York  Tata McGraw Hill  2002 
 - xxv,691p. 
<br/><br/><label>ISBN: </label>0070499470 
<br/><br/><label>Subjects--Index Terms: </label>marketing 
<br/><br/><label>Dewey Class. No.: </label>339.5.012.23  / CAT