Fulmer,Robert M <br/><br/>
The new marketing 

 - New York  Mac Millan Publishing Co.,Inc  1976 
 - 578p. 
<br/><br/><label>ISBN: </label>0023399805 
<br/><br/><label>Subjects--Index Terms: </label>new marketing   marketing policy  process of marketing  marketing - social aspects  marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8  / FUL