TY  - BOOK
AU  - Pearce II, John A.
AU  - Robinson, Richard B.
TI  -  Strategic management: strategy formulation and implementation/3rd ed
T2  - The irwin series in management and behaviroal science
U1  - 658.401 
PY  - 1988///
CY  - Homewood
PB  - Richard D. Irwin
KW  - Corporate planning-case studies
ER  -