TY  - BOOK
AU  - Kernan, Jeromes B.
AU  - William P Dommermeeth 
AU  - Montrose S Sommers
TI  - Promotion
U1  - 658.314 2 
PY  - 1970///
CY  - New York
PB  - McGraw-hilll book company
KW  - Promotion
ER  -