TY  - BOOK
AU  - Davar, Rustom S.
AU  - Davar, Sohrab R.
AU  - Davar, Nusli R.
TI  - Modern marketing management/6e
U1  - 658.8 
PY  - 1982///
CY  - Bombay
PB  - Progressive Corporation
KW  - Marketing
KW  - Management
ER  -