TY  - BOOK
AU  - Majundar, Ramanuj
TI  - Marketing research: text applications and case studies
T2  - xvi, 365p
SN  - 8122403387
U1  - 658.83 
PY  - 0000///Marketing research
CY  - New Delhi
PB  - Wiley Eastern
KW  - Indian market
KW  - Data analysis is paradigm
KW  - Marketing research
ER  -