TY  - BOOK
AU  - Williamson,Peter J.
TI  - Winning in Asia: strategies for competing in the new millennium 
SN  - 0875846203
U1  - 658.009 5 
PY  - 2004///
CY  - Boston, 
PB  - Harvard Business School 
KW  - Business enterprises --East Asia
KW  - International business enterprises --East Asia
KW  - Competition, International
KW  - Industrial management
N1  - Contents: 	Asian competition : the next round -- Asia’s business heritage : benefits and baggage -- Stepping up to the Asian productivity challenge -- Ramping up Asian innovation -- Building Asian brands -- Creating a new breed of Asian multinationals -- Consolidating the Asian playing field -- Winning strategies for Asia’s new reality
ER  -