TY  - BOOK
AU  - Eappen,Neetha J.
AU  - Guide : Pro (Dr) Pavithran K B
TI  - Service Provider Switching: a study on the switching process in retail banking
PY  - 2014///
CY  - Kochi
PB  - School of Management Studies
KW  - Retail Banking
KW  - Finance
ER  -