TY  - BOOK
AU  - Kotler, Philip
AU  - Bowen,John
AU  - Makens,James
TI  - Marketing for hospitality and tourism
SN  - 81-297-0509-5
U1  - 338.479 106 88 
PY  - 2005///
CY  - New Delhi
PB  - Pearson
KW  - Marketing information system
KW  - Destination marketing
KW  - Internal marketing
KW  - Marketing research
ER  -