Frazier,Gary L <br/><br/>
Journal of marketing Vol.78 (1-3)  Vol.78 (1-3) 

 - Chicago  AMA  2014 
<br/><br/> BOUND VOLUME Vol.78 (1-3) 
<br/><br/><label>Dewey Class. No.: </label>658.800 5  / JOM