TY  - BOOK
AU  - Hunger, David.J
AU  - Wheelen, Thomas. L
TI  - Essentials of strategic management / 5e
SN  - 9789332550094
U1  - 658.401 2 
PY  - 2015///
CY  - India 
PB  - Pearson
KW  - The study of strategic management
KW  - Social responsibilities and ethics in strategic decision making
KW  - Strategy implementation and control
KW  - Strategic  incentive management
KW  - Strategic alternatives and recommended strategy
ER  -