TY  - BOOK
AU  - Cooper, Donald R 
AU  - Schindler, Pamela S
AU  - Sharma, J K
TI  - Business Research Methods / 11e
SN  -  9781259001857
U1  - 001.42 
PY  - 2017///
CY  - India
PB  - McGraw Hill
KW  - Ethics in business research
KW  - Design of business research
KW  - Analysis and presentation of data
KW  - Hypothesis testing
ER  -