TY  - BOOK
AU  - Berman, Barry 
AU  - Evans, Joel R 
AU  - Chatterjee, Patrali 
AU  - Srivastava, Ritu 
TI  - Retail management: a strategic approach / 13e
SN  - 9789332587694
U1  - 658.87 
PY  - 2019///
CY  - Noida
PB  - Perason India 
KW  - Strategic retail management
KW  - Merchandise management
KW  - Retailing
KW  - Strategic planning
KW  - Retail institution
KW  - Non traditional retailing
KW  - Trading area analysis
KW  - Retail organization
KW  - Human resource management
KW  - retailing
KW  - Operations management
KW  - Promotional strategy
KW  - Retail strategy
ER  -