TY  - BOOK
AU  - Webb, Karen 
TI  - Consumer behaviour/ 2e
SN  - 9780071333658
U1  - 658.834 2 
PY  - 2011///
CY  - New Delhi
PB  - Tata Mcgraw hill education private limited 
KW  - Consumer behaviour
KW  - Marketing research
KW  - Consumption trend
KW  - Business market
ER  -