TY  - BOOK
AU  - Pillot de Chenecey, Sean 
TI  - The post truth business: how to rebuild brand authenticity in a distrusting world 
SN  - 9780749482817
U1  - 658.827 
PY  - 2019///
CY  - London 
PB  - Kogan Page 
KW  - Brand name product
KW  - Branding(marketing)
KW  - Advertising
KW  - Marketing of culture
KW  - Makers, innovators and outsiders
ER  -