TY  - BOOK
AU  - Murthy, C S V 
TI  - E-commerce: concepts,models,strategies 
SN  - 9789350518762
U1  - 658.872 
PY  - 2019///
CY  - Mumbai 
PB  - Himalaya Publishing House 
KW  - Electronic commerce
KW  - Electronic business
KW  - Business models
KW  - Supply chain management
KW  - Customer relationship management
KW  - Knowledge management
ER  -