TY  - BOOK
AU  - Wheelen, Thomas L. 
AU  - David, Hunger JK. 
AU  - Krish Rangarajan 
TI  - Concepts in strategic management and business policy
SN  - 81-7758-191-0
PY  - 2006///
CY  - New Delhi
PB  - Dorling Kindersley (India) Pvt. Ltd.
KW  - Strategic management
KW  - Corporate strategy
KW  - Strategic management-Technology
KW  - Business strategy
ER  -