TY - BOOK AU - Saunders, Kurt M. TI - Intellectual Property Law: Legal Aspects of Innovation and Competition SN - 978-1-63459-698-5 U1 - 347.77 PY - 2016/// CY - USA PB - West Academic, KW - 1. Introduction to Intellectual Property KW - 2. TRADE SECRETS KW - BACKGROUND KW - PROTECTING TRADE SECRETS KW - ENFORCING TRADE SECRET RIGHTS KW - 3. PATENTS KW - OBTAINING PATENT PROTECTION KW - OWNING A PATENT KW - ENFORCING PATENT RIGHTS KW - 4. COPYRIGHTS KW - OBTAINING COPYRIGHT PROTECTION KW - OWNING A COPYRIGHT KW - ENFORCING COPYRIGHT RIGHTS KW - 5. TRADEMARKS KW - OBTAINING TRADEMARK PROTECTION KW - OWNING A TRADEAMARK KW - ENFORCING TRADEMARK RIGHTS KW - 6. RIGHT OF PUBLICITY KW - BACKGROUND AND RATIONABLE KW - 7. INTERNATIONAL PROTECTION OF INTELLECTUAL PROPERTY KW - ENFORCING INTELLECTUAL PROPERTY RIGHTS KW - 8. LEGAL PROTECTION OF OTHER VALUABLE INTANGIBLES ER -