Alkaersig, Lars <br/><br/>
Intellectual Property Rights Management: Rookies, Dealers, Strategists and Strategic Dealers  

 - New York, USA:  Palgrave Macmillan,   2015. 
 - xvii, 195p. 
<br/><br/><label>ISBN: </label>978-1-137-46952-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. Introduction<br/>What is IP?<br/>Patents<br/>Trademarks<br/>Copyrights<br/>Design Rights<br/>2. IP Archetypes: Rookies, Strategists, Dealers and Strategic Dealers<br/>3. The IP Rookie<br/>4. The IP Dealer<br/>5. The IP Strategist<br/>6. The IP Strategic Dealer<br/>7. IP Strategy<br/>8. Markets For IP<br/>9. IP Archetypes and Demographics<br/>IP and Economic Performance 
<br/><br/><label>Dewey Class. No.: </label>347.77  / ALK