McLuhan, Marshall <br/><br/>
Understanding Media: The extensions of man 

 - London:  Routledge,   2005. 
 - 392p. 
<br/><br/><label>ISBN: </label>0-415-25549-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PART I<br/>The Medium is the Message<br/>Media Hot and Cold<br/>Reversal of the Overheated Medium<br/>The Gadget Lover: Narcissus as Narcosis<br/>Hybrid Energy: Les Liaisons Dangereuses<br/>PART II<br/>The spoken word: Flower of Evil?<br/>The written Word: an eye for an Ear<br/>Roads and Paper Routes<br/>Number: Profile of the Crowd<br/>Clothing: Our Extended Skin<br/>Housing: New Look and New Outlook<br/>Money: The poor man's credit cards<br/>Clocks: the Scent of time<br/>The print: How to Dig it<br/>Comics: Mad Vestibule to TV<br/>The Print: How to Dig it
<br/><br/><label>Dewey Class. No.: </label>659.3  / MCL