Levens, Michael. <br/><br/>
Marketing : defined, explained, applied. 

 - 2nd ed. 
 - Boston :  Prentice Hall,  c2012. 
 - xi, 371 p. :  col. ill. ; 
<br/><br/><label>ISBN: </label>9780132177153 (pbk. : alk. paper) 0132177153 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / LEV