TY  - BOOK
AU  - Corsi,Patrick
AU  - Dulieu,Mike
TI  - The marketing of technology intensive products and services : driving innovations for non-marketers
SN  - 9781848211049
U1  - 658.8 
PY  - 2008///
CY  - London, Hoboken, NJ
PB  - ISTE, Wiley
KW  - High-technology industries
ER  -