Wentz, Walter B. <br/><br/>
Marketing research: management and methods 

 - 
 - New York  Happer & Row  1972 
 - xii,590p.   
<br/><br/>   
<br/><br/><label>ISBN: </label>
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Index Terms: </label>Marketing research 
<br/><br/><label>Dewey Class. No.: </label>658.8.012