Mamoria, C.B. <br/><br/>
Principles and practice of marketing in India 

 - 3rd ed 
 - Allahabad  Kitab Mahal  1971 
 - xiv,751p.   
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<br/><br/><label>Subjects--Index Terms: </label>Marketing functions  Sale policy  Distribution- Economics  Merchandising  Marketing  Direct selling  Farm- produce  Sales management  Telemarketing  Business  Management 
<br/><br/><label>Dewey Class. No.: </label>658.801(54)