Kotler, Philip <br/><br/>
Marketing for hospitality and tourism 

 - 2nd ed. 
 - Delhi  Pearson Education Asia  2002 
 - xv,800p.   
<br/><br/>   
<br/><br/><label>ISBN: </label>81-7808-564-X 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Index Terms: </label>Tourism marketing  Hospitality and tourism  Marketing- tourism and hospitality 
<br/><br/><label>Dewey Class. No.: </label>656.072.44