Schmidt, Ruth A. <br/><br/>
Financial Aspects of Marketing 

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 - London  Macmillan  1996 
 - xviii, 299p.   
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<br/><br/><label>Subjects--Index Terms: </label>Financial marketing  Costing and budgeting  Decision-making 
<br/><br/><label>Dewey Class. No.: </label>658.8:336