Gunjeet Kaur <br/><br/>
Relationship marketing: focusing on consumer complaints 

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 - New Delhi  New Century  2003 
 - xviii, 219p.   
<br/><br/>   
<br/><br/><label>ISBN: </label>81-7708-048-2 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Index Terms: </label>relationship marketing  Customer satisfaction  Consumer complaints- managerial response  Marketing management 
<br/><br/><label>Dewey Class. No.: </label>658.8