Etzel, Michael J. <br/><br/>
Marketing 

 - 13th 
 - New Delhi  Tata Mc-Graw-Hill  2005 
 - xxvii, 735p.   
<br/><br/>  Includes CD-ROM 
<br/><br/><label>ISBN: </label>0070600902 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Index Terms: </label>Distribution- Economics  Merchandising  Marketing  Direct selling  Farm- produce  Sales management  Telemarketing  Business  Management 
<br/><br/><label>Dewey Class. No.: </label>658.8