Dakin, Tony [Ed.] <br/><br/>
Sales promotion handbook 

 - London  Gower Press  1974 
 - xxi,300p. 
<br/><br/><label>ISBN: </label>0716100975 
<br/><br/><label>Subjects--Index Terms: </label>Advertising  Sales management 
<br/><br/><label>Universal Decimal Class. No.: </label>698.82(020)  / DAK