Nicholl, David Shelley <br/><br/>
Advertising, its Purpose. Principles and Practice. 

 - 2nd ed. 
 - Plymouth  Macdonald and evans  1978 
 - xi, 228 p   
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<br/><br/><label>Subjects--Index Terms: </label>Advertising.  Advertising 
<br/><br/><label>Dewey Class. No.: </label>659.1