Avadhani,  V. A <br/><br/>
Marketing of financial services 

 - Mumbai  Himalaya Publishing House  2014 
 - 717p. 
<br/><br/><label>ISBN: </label>9789351422617 
<br/><br/><label>Subjects--Index Terms: </label>Reserve Bank of India - Banking system Financial services - Marketing Financial markets - India 
<br/><br/><label>Universal Decimal Class. No.: </label>336.71:658.8  / AVA