Sherlekar, S. A. <br/><br/>
Marketing management: systems based managerial approach/4th ed. 

 - 4th ed. 
 - Bombay  Himalaya Publishing  1986 
<br/><br/><label>Subjects--Index Terms: </label>Marketing management  
<br/><br/><label>Dewey Class. No.: </label>658.8